The Top 10 Virtual Influencers of 2022

VIM Official : Vimmer.world
3 min readNov 7, 2022

Although they only occupy a small portion of the internet, virtual personalities are becoming more influential. Virtual influencers appear to be here to stay, whether we like it or not, with the promised metaverse just around the corner.

Despite their nature, it’s amazing how many genuine people comment on and engage with their articles in a way that makes it seem like actual events are taking place. They have joined a burgeoning group of online personalities; the only distinction is that they aren’t real people.

Introducing the top ten online influencers, each with millions of followers!

Lu do Magalu — 6M Followers

For the websites of Magazine Luiza, Lu was developed in 2003 to act as the instore salesperson’s voice. She then made her first YouTube appearance on Magalu’s channel, hosting lectures about the Brazilian tech retailer.

As her impact increased, she finally took on the role of spokesman for the company, contributing to the creation of a 32M+ strong social media fan base.

Casas Bahia — 3.3M Followers

Influencers online are rarely older. But in 2017, Casas Bahia, also known as CB, underwent a remodel and underwent a growth spurt from a 2D child to an adolescent.

CB has a deep love for video games and young culture. His programming focuses on video games, movies, memes, and fan surveys in addition to product advertisements.

Lil Miquela — 2.9M Followers

Miquela is a successful virtual storyteller.

She is one of the most well-known virtual influencers and the first hyperrealist to gain widespread recognition on social media, where followers follow her life as a 19-year-old robot girl in Los Angeles. Since the platform’s inception, Lil Miquela’s Instagram has been managed by the covert LA startup Brud.

Guggimon — 1.5M Followers

Guggimon is a boisterous rabbit made by the vinyl-toy firm Superplastic.

He worked with well-known companies like Gucci and played a role in Fortnite. Fans like Guggimon for the crazy tricks he plays on Janky, another Superpastic star.

Knox Frost — 1M Followers

The goal of Knox Frost is to disappear into a society that does not accept him as a real person.

The World Health Organization (WHO) and the 20-year-old computer generated influencer collaborated to promote the civic-minded Rock the Vote campaign.

Noonoouri — 404K Followers

Noonoouri, a model and vegan activist from Munich, spreads awareness of eco-friendly living through her great impact as a style symbol. The determined vegan forgoes wearing fur and wants to encourage other people to lead cruelty-free lives.

In addition, Noonoouri granted Vogue magazine an exclusive interview in which she discussed working with Kim Kardashian and being a virtual influencer.

Bermuda — 263k Followers

Bermuda, who was first made public by Brud in 2016, is constructing her own musical career.

The robot woman’s personal goal is to encourage businesspeople to pursue their passions at the nexus of aesthetics and technology. She is backed by Spark Capital, M Ventures, Sequoia Capital, Chris Williams, BoxGroup, Founders Fund, and WME in addition to being represented by the PR agency Huxley.

Shudu — 237K Followers

Shudu is the first digital supermodel in the world, developed by photographer Cameron-James Wilson.

Shudu, a South African Barbie Doll, was shown wearing one of Rihanna’s ‘Fenty Beauty’ lipsticks when the cosmetic company released the photo. At the moment, Shudu provides financial services to well-known fashion companies like Balmain.

Ronnie Blawko — 138K Followers

Blawko, who is originally from Los Angeles, California, debuted in 2017.

The startup Brud, established by Trevor McFedries and Sara DeCou, also developed this AI influencer. He and Bermuda frequently share audiences. They provide a small amount of excellent information about their life, diversity, and popular culture.

Serah Reikka — 81.2K Followers

The semi-autonomous, award-winning AI has more than 79,000 Instagram followers.

Reikka has only had an online presence since 2014, with an everchanging personality and look controlled by a set of algorithms. Her performance in “Beyond Polaris” made her the first French model and actress to use computer graphics.

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